Localized bulk SMS marketing refers to the process of sending SMS messages to audience specific to a particular location. As for eg. sending bulk SMS messages to the target audience in Mumbai, or Delhi or Kolkata or any other place.
Now, we may be confused as to what difference it makes when we talk about sending messages to specific locations? In fact, there is vast difference and the role of bulk SMS provider is very important in implementing a successful localized bulk SMS campaign.
As far as sending messages to specific locations are concerned there are various considerations such as selecting telecom operators, SMS gateways and type of SMS campaigns. Other than the technical reasons - each location carries its own SMS campaign styling.
The success of a localized SMS campaign to a extent depends on the above factors. There are various organizations specializing as Bulk SMS Mumbai, Bulk SMS Delhi and so on providing localized bulk SMS service.
