Wednesday, 31 May 2017

Bulk SMS - A Solution For Your Digital Marketing Needs

The world is going digital and no business can afford to ignore digital marketing in today's internet age. There are various digital marketing channels that can help businesses promote their brand, products and services. Bulk SMS is one of the digital marketing channel that can be effectively used by businesses. 






Bulk SMS as compared to other digital marketing channels delivers numerous advantages like: 

1) Economical in nature

2) Highly targeted

3) Speed and flexibility 

4) High open rate

5) High conversion rate




Why Bulk SMS Marketing In India

As mobile phones are gaining recognition among people, small and large-scale companies have started to rely on mobile marketing to promote their products and services. Different types of mobile marketing strategies such as Multimedia Message Service (MMS), Short Message Service (SMS), Pay Per Call mobile, Voice Marketing, Mobile Banner Ads and Mobile applications are used in India for marketing purpose.




However, SMS marketing is gaining recognition among marketers as it is fast, reliable and effective mode of communication. Moreover, Short Message Service (SMS) has become a popular mode of communication among people. It is estimated that an average Indian sends around 29 SMS per month. Since it is cheap than other usual marketing modes, SMS marketing is used often by small-scale companies to market their products.

Nowadays, bulk SMS technique is often practiced in metropolitan cities like Mumbai, Delhi, Kolkata, Bangalore, Chennai, Ahmedabad and states like Punjab and Gujarat. Besides, it is also gaining recognition in other small towns and cities. Today, different types of bulk SMS software's are being laid out in India for the enhancement of communication in India. SMS marketing has acquired tremendous growth in India and still has a lot of untapped potential.



Top 5 Benefits Of Bulk SMS Marketing

Bulk SMS is a messaging service that lets companies & marketers send SMS in bulk quantities to thousands of potential customers at the same time. Bulk SMS can be divided into promotional and transactional messages (depending on the purpose they are delivered). 



Bulk SMS is a new age digital marketing tool that can deliver numerous advantages to the marketers: 

1) Speed and Flexibility 

2) Economic In Nature

3) High Open Rates

4) Highly Targeted

5) Personalization 

All businesses should be geared to react to the fluidity of the modern business world, as flexibility and adaptability are key to reacting to the ever changing market conditions. With the virtual zero lead time in bulk SMS marketing, campaigns can be conceived of and delivered to their target audience in a matter of minutes. 

The days when business owners and marketing managers could send out marketing messages into the ether in the hope that they would land on their target audience are over. For any company with even one eye on costs, it’s now essential that every marketing message is as highly targeted as possible.

So there are 5 big benefits that are consistently reported when marketers use bulk SMS as a marketing tool. 






Monday, 29 May 2017

Bulk SMS In Kolkata

Bulk SMS refers to a process of SMS marketing wherein a large no. of SMS messages can be sent to the target audience at the same time. The messages are sent in bulk and hence the name bulk SMS marketing being given to the process. There are bulk SMS providers helping organizations in buying bulk SMS & to deliver the best of SMS campaigns. Specialized Bulk SMS providers like bulk sms in Kolkata, bulk sms providers in Kolkata provide location based bulk SMS solutions to the organizations. 



Advantages of buying sms from specialized bulk sms providers in Kolkata:

Specialized bulk SMS providers in Kolkata are well aware of the location.

They are familiar with the business requirements of the location.

Being local organization they are able to source the requirement through operators itself.

They are able to provide the best of rates as compared to other bulk sms providers.

Kolkata is a big market and huge requirement for bulk sms floats all throughout the capital however sourcing it through an outside company would prove to be a costly affair both in terms of pricing as well as quality. 

Bulk sms in Kolkata, Bulk SMS provider in Kolkata play a very important role in helping organizations in sourcing bulk SMS at highly competitive rates as well as helping them execute the best of bulk SMS marketing campaigns. 


Bulk SMS In Delhi

Bulk SMS refers to a process of SMS marketing wherein a large no. of SMS messages can be sent to the target audience at the same time. The messages are sent in bulk and hence the name bulk SMS marketing being given to the process. There are bulk SMS providers helping organizations in buying bulk SMS & to deliver the best of SMS campaigns. Specialized Bulk SMS providers like bulk sms in Delhi, bulk sms providers in Delhi provide location based bulk SMS solutions to the organizations. 


Bulk SMS In Delhi


Advantages of buying SMS from specialized bulk SMS providers in Delhi:

  • Specialized bulk SMS providers in Delhi are well aware of the location.
  • They are familiar with the business requirements of the location.
  • Being local organization they are able to source the requirement through operators itself.
  • They are able to provide the best of rates as compared to other bulk sms providers.

Delhi is a big market and huge requirement for bulk sms floats all through out the capital however sourcing it through an outside company would prove to be a costly affair both in terms of pricing as well as quality. 

Bulk SMS In Delhi, Bulk SMS providers in Delhi play a very important role in helping organizations in sourcing bulk SMS at highly competitive rates as well as helping them execute the best of bulk SMS marketing campaigns. 

Friday, 19 May 2017

Bulk SMS Marketing For Real Estate Industry

SMS marketing is one of the best ways to promote products and services that are provided by any business. Today businesses no longer rely on traditional media for the sale of their services. Sending bulk SMSes is a cost efficient marketing tool for present day businesses. 




Mobile marketing is available in various forms and applications which simplifies the sending and receiving of promotional messages. The whole process is rendered quick and convenient. In the world of marketing, it is advisable not to be slow as if you miss a chance once, you miss it forever.

When every industry is going digital, real estate industry is not an exception to the rule. Bulk SMS marketing can be effectively used by real estate industry as well:


Bulk SMS for Real Estate Firms


Find below bulk sms example messages (bulk sms sample templates) used by real estate and property firms in India. Visit Example Messages page for real time example messages being used by various organizations.


Promotional Bulk SMS


Identify prospective buyers by advertising properties via short messaging service (sms)

Offer new properties (as they become available) to current and prospective buyers


Transactional Bulk SMS


Update customers on the project progress

Remind customers on EMI and rent

Conduct surveys, contests, games, and quizzes to keep customers engaged on new developments

Greet customers on special occasions like birthdays, marriage anniversaries and festivals

There are bulk SMS vendors specialize in different locations including bulk SMS in Mumbai, bulk SMS in Delhi, bulk SMS in Kolkata & more!

Bulk SMS - A Marketing Tool You Can't Afford to Ignore

A number of telecommunication companies provide different kinds of messaging services. What has made this form of messaging extremely popular is the fact that it's easy, dependable and quick functioning. Often, one is unable to contact individuals on the phone for various reasons, but you can be sure that your short and crisp message is delivered to the targeted audience instantly.


Another important factor adding to the popularity of bulk SMS is its cost effectiveness. Compared to making telephonic calls, the expenses of SMS service are far lower. It enables the users to derive the benefits of marketing without incurring a heavy expense. Well accepted brands employ this strategy to keep their customers informed of their varying sales promotional activities, which in turn enhance their sales significantly.

The results of statistical analysis reveal that thirty to forty percent of the total bulk SMS used for promotional purposes. Apart from that, it has been also realized that, compared to other options for messaging, SMS is certainly more effective because of the flexibility of operation it offers, and also because of its reliability.

There are various bulk SMS providers who provide specialized bulk SMS service. The providers could also be localized in nature namely bulk SMS in Mumbai, bulk SMS in Kolkata, bulk SMS in Delhi & so on.


6 SMS Marketing Best Practices

Best bulk SMS service is unfortunately a highly abused marketing medium. To fully leverage the power of this effective marketing channel, it is important for businesses to follow certain guidelines. Read on to know more:



6 SMS Marketing Best Practices

1. Get Permission: Begin by having users to opt in. It's important to make sure the consumer has agreed to receive text messages

2. Use a simple code: It's always a good idea to work with an easy-to-memorize short code.

3. Keep the message direct: Avoid the temptation of including all the details of your great offer in just 140 characters.

4. Keep the message relevant: The relevancy factor cannot be over-emphasized. Even if you come up with the most creative ad copy, it doesn't matter if it's not relevant to your customer.

5. Keep it personal: SMS marketing presents a unique chance to build a long-lasting relationship with your customers via personalized messages.

6. Time it: And even if you form the most creative, relevant, exciting SMS message ever, it doesn't matter if it's not timed right. A text message sent during the day while people are busy may not get the same response as one sent at a more appropriate time.

Bulk SMS service may be used for generating leads, public relations, or customer education. Remember - Never lose focus of your reason for sending out an bulk SMS.

The Easy Ways to Send Bulk SMS

Bulk SMS is a process of sending a large no. of SMS messages to the target audience at the same time. The messages reach the audience in no time… within minutes to the target. The process is highly effective, time saving and economical in nature. 

Bulk SMS


Yet, if you are new to bulk SMS messaging you may still be wondering if there are different ways to send SMS messages and just how easy this technology is to use. With this in mind, here is a quick breakdown of three different ways that businesses can send text messages through a bulk SMS gateway provider. All of these methods can be sent from a standard computer and do not require specialist knowledge... in essence they are as easy as sending an email.

Sending text messages online

Sending text message from a desktop application

Sending messages from a spread sheet

Of course, sending text messages online, using a desktop application or spread sheet add-on are just most straightforward methods for sending bulk SMS. If you have access to a bit of technical expertise (or can bring in a freelancer to provide it) then the world is your oyster as far as messaging is concerned. You could then set up a system to send text messages dynamically, such as automatically texting a business card every time a potential client contacts you or sending appointment reminders -- bringing a whole new level of bulk messaging to your business. Bulk SMS service if planned carefully could be of great help to any business organization. 


Tuesday, 16 May 2017

Bulk SMS, A Boon For Marketing Professionals

In this world of communication and fast moving business it becomes very necessary to save the time for marketing and promotion of your products and services. So there is an easy solution for all the entrepreneurs to promote their new products over the market with the help of Bulk SMS marketing.


 

The main advantage of bulk SMS marketing is that it takes almost no time to send thousands of short messages (SMS) to the users. Various Bulk SMS software are also available on web that can be used directly from your personal computer. There are many sites that are providing bulk SMS gateway and bulk SMS solutions to all the users over the web. 

The business SMS service providers facilitate PC software and with these software's it is possible to send across bulk SMS. Sending SMS with the use of this software's is indeed easy and the installation guides help to understand the entire process. Users who have Outlook or IBM Lotus note installed in the personal computer, can customize and use the PC SMS software with ease. Online SMS service has really helped businesses to gain an effective edge in the competitive global business scenario.

Looking into the widespread advantages of bulk SMS marketing, it won’t be wrong to say that bulk SMS is a boon for marketing professionals. Bulk SMS providers do play a very imp role; there are specialized bulk SMS providers who provide localized bulk SMS service like Bulk SMS In Mumbai.

Top 5 Advantages of Bulk SMS Marketing

Bulk SMS refers to a process of broadcasting a promotional message to a large group of people at the same time. Bulk SMS is the faster, easier and cheaper way of promoting your startups and SMB's and making them reach the mass public within a very short span of time. 


Bulk SMS or digital marketing services have become an integral part of the overall marketing strategy for any business organization. Bulk SMS marketing delivers numerous advantages to businesses especially start ups & SMBs. 

Ultimately, enhancing your company's clients with just one message and helping your company to grow is the aim. It is quick and highly efficient process. It generates track records of the promotion along with instant reports that the message has been dropped off to the subscriber or the potential clients.

Here, are top 5 advantages of Bulk SMS marketing:

1) Economical In Nature

2) Fast Medium of Marketing

3) Easy To Implement

4) High Customer Reach

5) Lead Generation Source

Monday, 15 May 2017

Sending Bulk SMS: The Best Practices

Bulk SMS is nothing but a process of broadcasting a promotional message to a large group of people at the same time. Bulk SMS is the faster, easier and cheaper way of promoting your startups and SMB's and making them reach the mass public within a very short span of time. 

It's a simple three step process: 

1. Draft an informative and attractive promotional message. 

2. Send it to the Bulk SMS providers. 

3. Broadcast it. 

Ultimately, enhancing your company's clients with just one message and helping your company to grow is the aim. It is quick and highly efficient process. It generates track records of the promotion along with instant reports that the message has been dropped off to the subscriber or the potential clients. 


Bulk SMS campaign can yield great results only if certain bulk SMS best practices are followed, here is a listing: 

1. Get Permission: Begin by having users to opt in. 

2. Use a simple code: It's always a good idea to work with an easy-to-memorize short code. 

3. Keep the message direct: Avoid the temptation of including all the details of your great offer in just 140 characters. 

4. Keep the message relevant: Take into account major demographics and your target group while crafting your SMS message. 

5. Keep it personal: Using the subscriber's first name in your SMS message is an impressive way to make your customers feel necessary, special and valuable. 

6. Time it well: Timings depend on the characteristics/preferences of your target audience. Continual testing for timing is an ideal way to find the "right" time. 

Bulk SMS marketing is a great way to connect personally with customers and offer them "instant" value, "locally". When businesses bulk SMS service it may not always result in a sale. However, and very importantly, it is a part of the big plot. Bulk SMS marketing / Bulk SMS In Mumbai may be used for generating leads, public relations, or customer education. Remember - Never lose focus of your reason for sending out an SMS.

What Makes Bulk SMS An Effective Marketing Strategy?

SMS messaging is the only medium that enables instantaneous SMS text notification to a targeted group of people that may up to thousands or lakhs. But when it has to send in group in large numbers we call it as Bulk SMS.

Bulk SMS

A bulk SMS software enables you to send your ad message in a SMS form directly from your excel database. You can send these messages either from your computer or through your mobile. As bulk SMS advertising is becoming popular in the marketing arena, it is also being used in other sectors such as financial institutions, corporate, education institutions, FMCG marketers and many other people. This software enables a company to send personalized messages to prospects and would stay in the inbox till the receiver deletes it. So even if the receiver has no immediate requirement for the advertised product or service, he can contact you in future whenever the need arises as your contact is saved in his inbox.

Features:

Technology offers the following product features:

• Effective method of direct communication across all cellular networks. 
• Send messages from your personal computer at home. 
• Easy to use online desktop application 

The main advantage of this Bulk SMS Technology is that it takes only several minutes to send thousands of short messages (SMS) over to users. So, incorporate bulk SMS service in your marketing campaign marketing strategy and move ahead of your competitors.

Friday, 12 May 2017

The Easy Ways of Sending Bulk SMS

If you are new to bulk SMS messaging you may still be wondering if there are different ways to send SMS messages and just how easy this technology is to use. With this in mind, here is a quick breakdown of three different ways that businesses can send text messages through a bulk SMS gateway provider. All of these methods can be sent from a standard computer and do not require specialist knowledge... in essence they are as easy as sending an email.



Yet, if you are new to bulk SMS messaging you may still be wondering if there are different ways to send SMS messages and just how easy this technology is to use. With this in mind, here is a quick breakdown of three different ways that businesses can send text messages through a bulk SMS gateway provider. All of these methods can be sent from a standard computer and do not require specialist knowledge... in essence they are as easy as sending an email.

Sending text messages online

Sending text message from a desktop application

Sending messages from a spread sheet

Sending bulk SMS messages doesn’t require advanced computer knowledge; with basic computer knowledge the messages can be sent easily with the help of Bulk SMS Service panel provided by the bulk SMS vendor. Bulk SMS is an easy to use but highly effective marketing tool for new as well as established business organizations.

Bulk SMS Service: The New Age Digital Tool

Own, a new business? Want to expand its reach exponentially by making it known to the masses? Well, the new age digital marketing tool - Bulk SMS Service is the faster, easier and cheaper way of promoting your startups and SMB's and making them reach the mass public within a very short span of time.



Wondering what I mean by Bulk SMS Service? Well, it is basically broadcasting a promotional message to a large group of people at the same time. Thus, your startup's or SMB's promotion is just a click away.

In today's competitive environment Bulk SMS Service will give your company a chance to stand out from the conventional promotional leaflets and advertisements in Newspapers in a cheaper way. It is a reliable source of spreading a word about you to the customers without getting overshadowed by other promotional schemes.

Bulk SMS Service Is A Simple Three Step Process:

1. Draft an informative and attractive promotional message.

2. Send it to the Bulk SMS providers.

3. Broadcast it.

Ultimately, enhancing your company's clients with bulk SMS service and helping your company to grow is the aim. It is quick and highly efficient process. It generates track records of the promotion along with instant reports that the message has been dropped off to the subscriber or the potential clients.


Friday, 5 May 2017

Lead Generation With Bulk SMS

SMS marketing makes a lot of sense in today's connected world, as more and more people are using mobile phones for all their communication needs. Bulk SMS messaging allows you to send a large number of messages to multiple users in one go. The coverage that it provides is unparalleled to that of any other media.





As per statistical analysis, marketing through SMS improves deliverance rate from 20% to 70%. In Comparison to TV, radio and direct mail, Short Message Service deliverance rate is much higher. Over 90% of Customers are liable to open SMS and the reason is that mobile has become a trusted companion for customers and it is always with them. 

In today's competitive business arena, you need to have a regular interaction with the customers to avoid losing potential customers. Bulk SMS service serves this purpose by conveying customers about the launch of new products, services, special offers and other important updates on regular basis. There by also helping customer retention other than lead generation. 

Bulk SMS can be a very effective medium of lead generation and Bulk SMS Provider in Mumbai plays a a crucial role in overall business growth.

Types Of Bulk SMS Marketing

Types Of Bulk SMS Marketing


Bulk SMS refers to a process of sending a large amount of SMS messages to the target audience at the same time. Bulk SMS messages are majorly of two types – promotional messages, and transactional messages.



1. Promotional Bulk SMS:

Promotional Bulk SMS can be used for Sharing Business Promotional Messages Transactional Messages. Any User can promote their business through Bulk SMS. We are Providing Some Business promotional Applications as follows.


Features of Promotional Bulk SMS:

  • Delivery SMS to Large numbers at one go.
  • User friendly Control Panel.
  • Multiple gateway connectivity.
  • Group messaging facility.
  • Can scheduled the SMS at any time
  • Instant delivery of SMS.
  • Upload bulk contacts from excel
  • Delivery of SMS from 9 AM to 9 PM

2. Transactional Bulk SMS

Transactional Bulk SMS is used for sharing transactional messages like today we are deposited 30000 or withdraw 1000 or today is holiday or tomorrow have a meeting at 9.00 etc,,. Depending on organization we are sharing useful and emergency information we are shared. We detailed explain usage of transactional Bulk SMS in different organizations as follows. 

Features of Transactional SMS 

  • 6 character sender I.D
  • Delivery is 24/7 and 365 days.
  • Instant delivery of SMS.
  • HTTP API integration.
  • Delivery on DND and Non DND.
  • Premium SMS gateway route.
  • Robust technology platform.
  • User friendly panel

In this way Bulk SMS can be used majorly for two purposes - promotional and transactional. Bulk SMS provider is a vendor who helps businesses with the required type of SMS messages. 

Top 5 Benefits of Bulk SMS Marketing

Bulk SMS is a process of sending a large amount of SMS messages to target customers at the same time. Here are the top five benefits and reasons why using bulk SMS for businesses is getting more popular:




1) Bulk Messaging

2) Right Targeting

3) Economical In Nature

4) Flexibility and Speed

5) High Open Rate

SMS marketing is often opened and read by the recipients within five seconds, compared to marketing campaigns on email. Moreover, the average time for recipients to open email marketing is two days. Business owners who want to have their messages seen immediately by a high percentage of the audience should opt for bulk SMS marketing.

Many businesses and organizations seek bulk SMS service for transactional and promotional purposes. With the added benefits of personalization, highly targeted messages, high ROI and low cost, flexibility and speed, as well as open rates, retaining customer’s loyalty and increasing sales and brand awareness have never been easier and effective.