The world is going digital and no business can afford to ignore digital marketing in today's internet age. There are various digital marketing channels that can help businesses promote their brand, products and services. Bulk SMS is one of the digital marketing channel that can be effectively used by businesses.
Bulk SMS as compared to other digital marketing channels delivers numerous advantages like:
1) Economical in nature
2) Highly targeted
3) Speed and flexibility
4) High open rate
5) High conversion rate
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